Sunday, October 17, 2010

Text Ad Exchange Analysis

This is today’s update of my text ad exchange advertising campaigns.

By my tracking things this way, you will be able to see just how effective text exchange advertising can be.

For efficiency, I have all of the text ad exchange programs that I belong to listed in a spread sheet, and each one is assigned to a day of the week. This way, I hit each exchange once a week.

I open my spread sheet and start clicking on the programs that are listed for today. (You can also set the day’s text ad exchanges in a favorites folder and then open them that way.)

Today’s programs:

Tigers Roar has gone from 491 members to 490 in the past week. I started with 21,000 Banner impressions and 22 solo ads available. The cumulative click thru rate since September 12th on the banners is 2.24% this week. The average solo ad went from a 2.77% click thru rate to 2.70%.

Devilish Ads has gone from 230 members to 231 in the past week. I started with 40,000 Banner impressions and 55 solo ads available. The cumulative click thru rate since September 12th on the banners is 1.96% this week. The average solo ad went from a 3.15% click thru rate to 3.14%.

Drive-Inn Ads has grown from 344 members to 349 in the past week. I started with 5,500 Banner impressions and 10 solo ads available. The cumulative click thru rate since September 19th on the banners is 1.68% this week. The average solo ad went from a 0.97% click thru rate to 1.15%.

Heavy Hitter has gone from 634 members to 633 in the past week. I started with 3,000 Banner impressions and 2 solo ads available. The cumulative click thru rate since September 26th on the banners is 0.0% this week. The average solo ad went from a 2.21% click thru rate to 2.21%.

Freedom Traffic has grown from 427 members to 429 in the past week. I started with 25,500 Banner impressions and 30 solo ads available. The cumulative click thru rate since October 3rd on the banners is 0.82% this week. The average solo ad went from a 1.17% click thru rate to 0.82%.

E-Share Ads has grown from 234 members to 238 in the past week. I started with 20,750 Banner impressions and 30 solo ads available. The cumulative click thru rate since October 10th on the banners is 1.27% this week. The average solo ad has a 1.68% click thru rate.

Now I can simply resend my solo ad in each program or I can choose to start a new solo ad campaign. Each campaign should run 5-7 mailings for the best results.

I started sending the same solo ad for my Antler Carving website to each text ad exchange that I belong to on the 6th of October and will be following my own advice and running this campaign for 5-7 weeks with weekly updates

As usual, the next step is to join at least one more program today. (I belong to a program that lists over 200 text ad exchanges and has promo codes for all of them.)

I joined Mountain Top Ads today and with all of my promos, I ended up with 20 Banner Ads, 15 Button Ads, 15 Solo Ads, 5 Hot Link Ads, 5 Traffic Link Ads and 5 Login Ads. (All free, of course.)

When you join any of these programs, email me and I’ll send you the link to get the promo codes for each of them.

Knight

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